20 Years of HD TiVo
It’s been 20 years since the DIRECTV HR10-250, the first high-definition capable TiVo, started arriving in customer’s living rooms. The Phoenix (as the HR10-250 was known within TiVo), was a project born out of the dreams and passion of two engineers. It went on to become a beacon of inspiration and excitement during an uncertain …
The Project Entangle EX-β
A couple months ago we were thrilled to assemble an Entangle platform that actually looked and felt more like a set-top box. The Entangle EX-α is a Raspberry Pi 4 mated to an HDHomerun Flex 4k. Unfortunately stock FFmpeg doesn’t enable hardware-accelerated HEVC decode, which is needed to watch ATSC 3.0 broadcasts. And while patches …
Send In The Clones! Cloning the Silver Sensor
For many years one of our favorite antennas, and our go-to antenna for on-the-road OTA, was the venerable Silver Sensor. It’s on the compact side and has an interesting reception pattern – it’s somewhat directional and rejects signals from the back, but has a rather wide reception from the front. We had one since the …
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Agencies have mixed feelings about using AI tools for product placements and influencer marketing
With these platforms, brands can make product placements far more natural-looking and scalable now — and the hope is this technology can bridge the gap in the world of product placement and simultaneously boost influencer content across channels.
Super Bowl Sunday Is Becoming a Multiplatform Experience
DENVER—Digital marketing agency Adtaxi has unveiled a new survey showing the Super Bowl has become a multiplatform experience, with almost 70% of Americans utilizing an average of two or more additional media platforms to engage in related content.
A Quarter of All Broadcasters Now Using AI, More Than Doubling Last Year, New Report Finds
AI adoption in the broadcast industry has accelerated, according to findings in Haivision’s 2025 Broadcast Transformation Report, a survey of broadcasters from around the world that was released Wednesday.